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Fig. 5 | Cognitive Research: Principles and Implications

Fig. 5

From: The scent of attraction and the smell of success: crossmodal influences on person perception

Fig. 5

[Figure reprinted with permission from Lenchová et al. (2012, Figure 4). https://doi.org/10.1371/journal.pone.0033810.g004.]

Ratings of own and assigned perfume-body odour blends in Lenochová et al. (2012, Study 3). Z-scored mean ratings (6 SEM) of attractiveness, pleasantness and intensity of perfume-body odour blends in individual male odour donors and for all donors together. Empty bars signify own and preferred perfume while shaded bars represent randomly assigned perfume combined with donor’s individual body odour.

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