From: App icon similarity and its impact on visual search efficiency on mobile touch devices
Effect of TDS and DDS on | TDS | DDS | TDS:DDS | |||
---|---|---|---|---|---|---|
Q | p | Q | p | Q | p | |
Intuitiveness | 65.71 | < 0.001 | 0.44 | 0.505 | 22.17 | < 0.001 |
Perceived usability | 182.78 | < 0.001 | 11.30 | < 0.001 | 54.91 | < 0.001 |
Perceived aesthetics | 11.35 | < 0.001 | 13.47 | < 0.001 | 0.01 | 0.916 |
Positive emotions | 15.88 | < 0.001 | 2.92 | 0.088 | 2.85 | 0.092 |
Negative emotions | 27.11 | < 0.001 | 19.02 | < 0.001 | 5.34 | < 0.05 |
Global UX evaluation | 22.65 | < 0.001 | 25.51 | < 0.001 | 6.94 | < 0.01 |
Passage of time judgment | 139.02 | < 0.001 | 13.26 | < 0.001 | 24.00 | < 0.001 |