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Fig. 2 | Cognitive Research: Principles and Implications

Fig. 2

From: Incidental exposure to hedonic and healthy food features affects food preferences one day later

Fig. 2

Evidence for the validity of the food type manipulation between tasty and healthy foods. Whereas tasty foods were high on hedonic endorsements and low on healthy endorsements, healthy foods were low on hedonic endorsements and high on healthy endorsements. Hedonic endorsements were produced in the hedonic exposure condition, and healthy endorsements were produced in the health exposure condition. A modeled interaction from regression is shown, with the endorsement scale plotted in standardized units. From Table 1, the standardized estimated regression coefficient for the interaction is shown (β), together with its standard error to provide a measure of expected variability (SEβ)

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